Artwork Preparation

  • We accept EPS, AI, PDF, JPEG, TIFF and PSD files.
  • Illustrator files (.ai)
  • Photoshop files (.psd)
  • InDesign files with all links and fonts embedded (.indd or .idml)
  • Image file formats (.tiff, .jpeg, .png, etc…)
  • EPS files
  • We do not accept Word Documents (.doc, .docx). Please note that Word does not allow you to save high-resolution images. But you can save the file to PDF for checking.
  • Publisher files (.pub)
  • Files must be CMYK, not RGB.
  • PDFs, EPS and AI files: Please convert all fonts and text to outlines and flatten all transparencies.
  • You may save your files at 350 DPI (300 DPI is the minimum).
  • We STRONGLY suggest sending your file in AI format as it can contain front, rear, spot UV plate, foil plate, and die cutting line in one file.
  • For more detail about artwork and specification, please visit our Template Download. Our Template provides assistance for you to finalise your artwork and be print ready for our systems. 

We recommend the best print result is 300dpi and more than. Please note the photo from Fackbook, Instagram, Twitter will give you a poor image quality as these images have been converted to a lower resolution file to be able to view faster on the internet.

  • All printing files must have a minimum of 3mm external bleed.
  • All printing files must have a minimum of 3mm internal margin for a safe zone.
Size

You can download our template or create your own. If your completed size is going to be 100mm x 50mm. Please set your layout dimension as 106mm x 56mm bleed size. 

We provide an offset print gang printing process. Colour variation is inherent in CMYK offset printing. As we have multiple printing presses, colour will vary press to press, run to run, stock to stock, back to front and within print runs. Varnish and laminate finishes also affect the finished colour result. The examples give you an idea of how your chosen colour may actually look when printed each time. Blue is close to purple in the colour spectrum. Certain mixes of Cyan and Magenta can make the colour lean to purple, so it is best to have a 30% variation in your Cyan and Magenta mix with Cyan being the higher number, to help avoid the colour tending to purple. Example: C:90 M:60 Y:0 K:0

We recommend all fine black text/lines are set to: C=0%, M=0%, Y=0%, K=100%.

 

Fine Text / Lines will become fuzzy and illegible with other colour mixed.

For a full rich black, we recommend you use the combination of: C=30%, M=30%, Y=30%, K=100%. Rich black should only be used for areas 30mm square or larger, excluding text.

Photoshop Default Black

Please do not use Photoshop Default Black in your artwork (C=75%, M=68%, Y=67%, K=90%). It is fine for web design / screen presentations. However, it is not appropriate for commercial printing.

 

What is RGB?
From Wikipedia:

The RGB color model is an additive color model in which red, green, and blue light are added together in various ways to reproduce a broad array of colors. The name of the model comes from the initials of the three additive primary colors, red, green, and blue.

RGB has a greater range of colors than CMYK. RGB can produce colors that are more vivid and vibrant.
These colors are beyond the range of CMYK. Colors will come out darker and duller in print than what is seen on the monitor or display.
RGB colors, however, will not necessarily appear in print as they do on-screen.
Sometimes interchanging these files goes unnoticed. Other times there is a HUGE difference.
(In other words, don’t use an RGB logo and files to print your job, or it might look shitty. And you will be scratching your head wondering what the heck happened).

 

VIDEO – Photoshop tutorial: RGB to CMYK

For best results with fine lines and thin text, use 100% of one or two colours and do not use tint shades lighter than 30%. Line is set to 0.25pt. We recommend using any tints over than 8% in any solid areas of your artwork.

Trimming and folding variances of +/- 1mm may occur due to the cutting processes in place. This must be allowed for when setting up artwork. Product bleeds are detailed in the templates. All critical information should be kept 3mm from the cutting lines on the artwork to allow for movement in cutting. It is the designers’’ responsibility to understand the result of various finishes on the different stocks, such as cracking and colour variations.

Foil Stamping, Emboss and Die cutting
  • There may be up to a 1mm variance on the placement of the foil and embossing as the cards are foiled and embossed after the printing and cutting process. Be aware of this if attempting to align foil or embossing with other printed artwork on the card.
  • There may be up to 1mm movement on the die cut position as cards are printed, guillotined and then die cut. Movement will be variable and not consistant with all cards.